re•fer•ral: “a person referred or recommended to someone or for something” definition by: http://www.thefreedictionary.com/referral.
COMMUNICATION AND BUILDING PROFESSIONAL RELATIONSHIPS
In any business Communication Is Key. Again, this moment begins as soon as I meet with my clients personally for the first time at their pre booked “Free One on One Consultation”. As I am in the business of home improvements and maintenance service, miss communication can be a costly expense for both my business and my client. I take the extra time to listen, understand, do the research and work out a resolution to make the experience not only a successful one but also a memorable one for both of us. Keeping clients up to date with how a project is coming along is also a good thing. Think of it this way, renovations can be a temporary life disrupting time. You are there doing drywall work, making the least amount of mess as possible in the kitchen, while mom the clean freak is trying to get dinner ready for the kids before you take them soccer practice. You are actually part of their personal life, in their home and are in the way. It’s stressful enough for both of you and this is why communication is so important. Listen to their concerns, questions and issues about what the plan is in their home. Building a professional relationship with your client will go a long way. Get to know them. Let them know that they can contact you with any other questions or concerns in future. Your services shouldn’t just end because the job is done. Your client may require more services or know someone who does in the future. Guess who they’re going to call?
Every project I come across is unique and individual with its own set of challenges, problem solving, completion deadlines and unexpected surprises. I take extra steps to communicate with my clients to make sure they are satisfied from the moment I meet with them at a “free one on one consultation” to the end of the finished project. I encourage our clients to inform us on how the Don Of All Trades Professional Home Maintenance Services experience was for them and how we can improve. It’s important to get your clients involved in the entire process. Bottom line is they are paying for it.
IMPORTANCE OF A JOB WELL DONE
If you are a business owner then you can understand and appreciate the value of referrals. As a I am in the field of renovations and home improvements here in the Durham Region, my finished product represents my company. I cannot stress enough how a “JOB WELL DONE” with my clients will go beyond the finished project. A happy customer will do the advertising for you. Beware: A dissatisfied customer will also do advertising for you if their experience with your services or product did not meet their standards and will have no problems telling their friends and family members NOT to consider using your services from bad personal experiences
Word of Mouth is a “Good Thing”. Happy clients will do free advertising for you! People that have had a great experience with a service will want to let others know. This is a good opportunity to ask your clients for Testimonials. Websites and social media are another form of word of mouth. If your clients are willing, ask them for comments so others can see. Some neighbours are nosy and are always keeping an eye on what’s going on in the neighbourhood. When they see your company vehicle in the driveway or sign posted on the lawn, chances are they will ask their neighbour what they got done and want to see the work. There’s always someone who knows someone who needs something done in their home or apartment. Your clients will also call you back for more work to be done around the house. Treat your clients like Gold. Thank them often for choosing you for their services. These people are your bosses and without them you wouldn’t be where you are today. Just remember to keep this in your mind-always!
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